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Global Expansions: The Ordinary
Role: Creative director
Key responsibilities: Ideation, on-set art direction, content strategy, commercial retail + visual merchandising, pop-up design, casting of talent,
post production and project management

Distribution: Nykaa Luxe,, Sephora Middle East, Superbalist South Africa, Arc South Africa, Cosme Japan

Nykaa Promotional launch video

Nykaa Pop-up and event space design

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Nykaa Pop-up and event photography

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Global evergreen custom photography

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Sephora Middle East window design 

Sephora Middle East educational social media carousel 

Sephora Middle East email design and custom photography

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Galeries Lafayette Champs De Elysee Paris, France Pop-up Design

Galeries Lafayette Champs De Elysee Paris, France, Custom video - Le Soin de Qualité pour Tous

Galeries Lafayette Champs De Elysee Paris, France, Social media post

Global evergreen new market teaser video

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Global evergreen new market teaser digital banner

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Global evergreen new market photography


Global evergreen new visual merchandising assets

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